THE HIGH PRICE OF FOREIGN OIL.
Here's is a more poignant, powerful and brutally honest billboard image drivers will ever see that dramatizes the Iraq war in a nutshell.
As it turns out, It certainly wasn't for weapons of mass destruction.
Journalists write brilliantly about reasons for the war in Iraq and their words are but fading echoes.
But capture war in a picture and a single image can confer iconic immortality, telling the truth to generations to follow.
Life Magazine told our story at Pearl Harbor, Iwo Jima, Dachau, Inchon and Tet.
Now comes a simple, somber epitaph of America's Iraq misadventure, distilled into a simple graphic.
Cotton, an ad man known for going against the grain of conventional advertising wisdom, usually works for clients. Now he is the client on his own mission.
"Laying it line shocks people," Cotton said. "When I put my "Iraq War Reality Check" billboard on www.joinfoil.org I knew that I had a message that was powerful without being heavy-handed. It plants the seed of an idea and leaves the viewer to nurture it.
Our kids lives or on the line so Iraq can continue to pump black gold that's putting billions of Yankee dollars into the pockets off foreign oil producers that already got more money than they can use.
Not to mention, the millions of Yankee dollars that go into the pockets of terrorists too use against us.
In the meantime, America's middle class is carrying the burden of heavy taxes and high gasoline prices while trying to live on shrinking salaries - assuming they haven't been laid off or had their jobs outsourced to some Third World nation.
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